Pie Town Tacos


A Nashville food industry pro launches a restaurant brand honoring on his wife’s cultural heritage, his culinary passion and family recipes passed down for generations.

Role: Creative Director

Brand Development
Environmental Design + Buildout
Website Development


Designers: Natalie Dankmyer / Erin Dennis
Developer: John LaFon

 

Logo + Visual Identity


Located in an offbeat area of Nashville, Pie Town Tacos derives its name the very spot it was born — PIE TOWN. The brand’s bright, contrasting colors and logo’s twisting perspective aim to reflect Pie Town Taco’s essence, a quirky and welcoming place for both neighbors and newcomers.

 
 

Taco Truck

Website

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